Adidas Members Week 2023 - Oumi Janta
My role: Commissioned to create a custom dance track for Oumi Janta, I composed a piece designed to complement her jam skating during the shoot. Building on this, I produced a bespoke trailer featuring the track, integrating music and visuals.
Credits: Composition & Production: Secret Weapon / Marc Sunderland
SFX & Mix: Secret Weapon / Marc Sunderland Art Direction: Laura Wesson
Photography and film: Arthur Couvat
Copy: Olivia Adda
Production: Halal
We also created a "challenge" activation in the app where users could take part in Oumi's tailored workout. The film, activation, and stills were shared on Adidas Women's main Instagram account, Oumi's channels, the website, and through paid media.